So Mr. Lets get one thing straight. Target snowboards has not happened because White is under contract with Burton. This has nothing to do with anyone saying White should act like Rice. The point of bringing Rice into the conversation was to point out what someone with massive amounts of influence is capable of doing for the industry. Sure, White is the face and that alone is some form of service. By this point adding activities that also give back to snowboarding is not going to hinder his general public status and will only help our industry.
He asked for too large a contract, they said no, he said bye. More than a few actually, so many snowboards in fast that they have the ability to give right back to the community. Burton can put so much into the community, in part because of Shaun, and the others like him.
It so happens that a lot of the Burton athletes ride for multinationals like Nike, Adidas, Toyota, etc. Rich is right, a little perspective would do some good. I would like to chime in for just a quick moment. I met shaun white in oahu a couple years back while photographing some snowboarding. We chatted for about 30 minutes on the beach with a few of his friends talking snowboarding and surfing and whatever else. Shaun White is a dick. Always has been. I had a day with him on the hill before all of his Olympic status and such and he was a cocky little ass hat then.
This, out of all of this, is the unforgivable sin. Remember the world championships a few years ago? Yup, Shaun White. You know why? He wanted 2 mill I think just to enter the contest. Some insane amount of money, just to ride the damn contest. Fuck Tony Hawk too. Who the hell does he think he is!?! Selling clothes at Kohls…screw him for acting like an American! Try harder bro….. Like many have said you are missing the biggest point which is world wide exposure of snowboarding since he won the his first Olympic medal.
Young kids were flocking to the shops and buying boards. He has one hell of a schedule. Instead of hating on him why not just hit the mountain yourself because you seem to have forgotten what snowboarding is all about. Yeah he may not be the best rider to look up to now a days, but remember you can get jaded by the luxury life style.
Micheal Phelps is a giant ass hole when you meet him, but he is still one of the best swimmers of all time and you gotta respect that. So yes Shaun can be a major ass at times, but he is still one of the best riders out there and he deserves that much respect. Seriously, who the fuck cares? Great Article. Granted, snowboarding has become a very consumer-based industry, because of that fact it is easy to find companies out there to support that put more back into the sport. Worldwide exposure is good but I would prefer the mantle of snowboard ambassador to the non-snowboard community be some one who holds more to the true core ideals of the sport: Having fun and sharing that fun with friends and family on the slopes.
I just wish things were different. Actually Shaun White and all the hate and love was created by the greedy bastards in congress, to keep you all distracted while they conjure up new ways to strip you of your rights and pocket the profits.
The republicans are actually pumping money into training programs now, because the next person to take down SW will end up with so much credit that they will become president. I see emotions have overrun the logical portion of peoples brains. But thanks for the illogical thoughts! For Capslock guy you should probably stop masturbating so much, your keys are sticking. Ricshayne got it right, so entertaining to watch someone so reliably crush everyone with such a wide margin. So you guys would really hate me haha.
Big companies like red bull and go pro build him pipes because they believe in him and no he will deliver! Shaun trains his ass off and deserves everything he gets! Lets sit back and watch him make us all proud to represent USA! I remember his pictures in old Burton catalogs near the Chopper board section. I remember when his pro models came out. The guy has quite a bit of history. I look to Shaun White, and think wow, that guy has had quite the career, and continues to do so.
I have a lot of memories of the guy though, and through that thought process, have to think he has given back to snowboarding quite a bit. Everyone is different out there, and nobody has the same approach when handed gifts.
Open up a magazine, and pick your pro to follow. There is no prescribed method to what he does pun semi intended. Typically not worth it to judge how others progress within a career, as long as they are not hurting anyone. Taco Bell? You have to respect Burton cause they have been there since the start—-same with K2, Oakley and a handfull of others.
Shaun White is the Best there is—get over it you pansy jr. Just as much as any other pro athlete making endless sneaker deals, headphones, clothes, watches, cereal boxes, Jerseys, T-shirts, Hats…………….. Shaun is just hooking himself up.
The other pro snowboarders are just being pissy high school girls—jealous and bitter. Enjoy these times while we can——there will never be another who dominates like shaun has. Did Craig kelly give back? Why does everyone think he owes them?
Does Mick Jagger owe anybody anything? Jimi Hendrix? Tony Hawk? This is what I hate about Mr White. He only cares about what sells He makes millions a year , For the past few years he done than same run he knows has gold all over it. If white would act less like a corporate machince and focus on the love and joy of snowboarding everyone would like him. Two time Olympic medalist, and what did he do? Return to VT, marry the love of his life, and begin a humble, yet very rewarding career as a coach.
Just this week, he was inducted into the snowboard hall of fame. Nicest guy in the world. I consider it an honor to call him my friend. Lets focus more on how our sport is getting raped and exploited by outsider interests, video games and corporations……. Living it up competing, training and getting it done. I mean the guy rips it as one of the best in the world in snow and skate…and he surfs, he plays in decent band….. When he gets to be 30 and he starts to have an opportunity to give back—I bet he will.
Do any of them give back to our satisfactory standards—if at all? So is Shaun. Ross is an awesome guy with great talent for helping others! Shawn White is a giant douche but OP pretty much missed all the biggest reasons why and dwelled on the dumbest points.
Shaun White hates snowboarding now. Many top athletes end up hating their primary sport because it becomes a job. For Shaun White, Snowboarding is a job. I think he likes skateboarding more, less important to his finances and more creative. Shaun White is a fucking superhuman beast. This guy in best in pipe, vert skating, and had been best in slopestyle for many years. He may medal in slope in Sochi. There is no pro rider that is close to his talent, and no snowboarders on the rise that is close.
He has likely had dozens of concussions, many accidents that could have gone way wrong, and his body is likely fucked for good. By 40 he is going to be a fucking wreck.
This guy is a fucking superhuman beast. Shaun White has help build snowboarding. Because of Shaun, more people ride, more gear gets sold, more people watch events, slopestyle made the Olympics. Snowboarding should be sucking his cock, they owe him.
Did he do it out of love? Was he great for the sport? There are so many pro riders that owe their sponsorship money to Shaun, because he helped grow the industry. This guy is owed respect. Shaun White is likely an asshole.
Hey, the guy is a competitive freak. Get over it. Think Lance Armstrong is nice? Think most athletes at the top of their game are nice? These guys are stone, cold killers. They win.
They crush. Shaun White is fucking talented on so many levels. Have you seen how much money he is making? The guy is a business genius. Have you heard his band, Bad Things? They are fucking good. This guy is a fucking stud. Snowboarding will not see anyone like him again for decades. Shaun White is going to win. He will win at least one gold, and maybe medal in slope.
He may retire from snowboarding, or more likely keep riding pipe where he can win at the Olympics. He will go back to vert skateboard, and he will win. You will watch his band play Letterman. He will make mad cash and milk it far longer than Tony Hawk. In 15 years, you will still be buying his gear in Target. The guy is living his own life. Maybe you should live yours and stop hating? He owes his family not the community, his name has brought the fringe people with money to a sport that needed it for everyone involved.
My kids wear the clothes and he is now a brand which brings money from TV and other places to the sport you love. So quit hating he is helping you in more ways than you know. This past season a buddy of mine was wearing one of our warp wave shirts that we make.
Shaun was interested in the shirt and asked where to get one. My buddy told me he was interested in a shirt. We gave him 3 in different sizes and colors in exchange for either a facebook shout out or just cash for the shirt. He took the shirts and we never heard anything back from him…. Snowboarding stopped being a core sport when idiots stated buying Nike snowboard products.
Anybody that supports and rides on a tennis shoe companys product is a douche for letting these companies infiltrate our passion. Go shoot some hoops Nike lovers, leave the riding to the rest of us. I think tis article pretty much hits the nail on the head. I think he is more comfortable hanging out with a couple of 14 year old boarders tan being shoved in the limelight.
I think that he is a busy type of person, If i had to do all the things that he had to do. Kind of like Richard Branson, how he achieves goals and goes on to the next. He has properly had his day in that scene and is on to do doing bigger greater things.
He has been doing it forever. Really who wants to see a video of shaun white saying yeh so i wake up in my million dollar mansion and off to practice for the Olympics. The thing you fail to grasp is that snowboarding is a lot more than just a hobby for us snowboarders.
We all understand the aspect of giving back and taking part of the community. No one is denying the fact that he is extremely talented, but that is not the point. His exploitation of of snowboarding is actually hurting snowboarding, and it does so because of his success and complete lack of respect for the community.
Please stop your couch-boarding preaching, snowboarding is not a spectator sport, it is a participator sport. At that time I had no idea i would be a snowboard photographer. I had been shooting photos for almost 4 years by then, but the more my friends got into it they wanted me to shoot photos of them.
These guys that are probably still at are local Mt. My first photos of S. The kid was good for a grom, but what i noticed was the pressure his mom was giving him.
I had never seen something that intense, he was 9. Mom, knew hew was there retirement. On that photo shoot shawns mom was yelling at him to hike the pipe again. He kept complaining and she paid jeff brushie to carry him up the pipe.
Peace Q. It constantly surprises me that so many people are so wound up by Shaun. Is he, as a person, really a horrible and mean human? Not many people genuinely know.
Was it really such an amazing gift to give back to the community of snowboarding? Everyone is entitled to their opinion, even more so these days as you can express it without even having to show your face. Is anybody else tired of hearing people bitch about Shaun White?
Come on guys. Change the record. Shaun brings snowboarding into mainstream households. Snowboarding kills itself by becoming more and more super core. In other sports everybody would praise him. We should be happy to have such an athlet, that represents our sport. I will share your article on our Facebook page to see what Quebec snowboarders think about it also. They are all at the top, and everyone claims to dislake them while at the same time enjoying the product they produce.
He uses his brothers artwork, even if the style is similar to another artist, that shows that he is helping sell his brothers art, not his own. To be honest, his career days are limited as are the days of all pro-athletes.
Why do you care? Clearly some of the other competitors feel it was the latter, and truthfully it may be. That criticism may be valid. Would Tiger Woods get ripped by other golfers for pulling out of a tournament he wasn't going to win to prepare for a major championship the following week?
You bet he would. Does White, like Woods, get held to a higher standard than everyone else in his sport? You bet he does. Certainly White has brought some of the criticism—this week and in the past—upon himself. In , he trained at a private halfpipe location built by his sponsor, Red Bull, in preparation for the Vancouver Olympics. He has notoriously kept himself away from the snowboarding community at times, focusing more on his brand—he has an apparel line at big-box store Target—than growing the sport on the slopes.
He has positioned himself as bigger than the sport, so when someone of his illustrious status pulls out of a big event, he becomes an enormous target no pun intended for the other riders, including some of his own teammates. Jeff Passan of Yahoo! Sports wrote an article Wednesday chronicling White's experience with the other riders, liberally quoting fellow American and halfpipe competitor Danny Davis, the year-old snowboarding star who seems to be no fan of White or his success.
Yes, that is another American rider stating publicly that White—the man personally responsible for getting millions of kids in this generation into sports like snowboarding and skateboarding—doesn't give enough back to the sport. Davis is part of a snowboarding super group called Frends—cleverly misspelled because "there is no I in Frends"—that tried to bring the sport back to its roots and away from big-ticket competition and corporate interests.
A noble venture, surely, but Davis either fails to acknowledge or chooses to blindly ignore the fact he is at the Olympics. This isn't some halfpipe carved out on the backside of a mountain in Colorado; this is the biggest event in the world. Davis, like White, is there representing his country. And while there may not be an "i" in Frends, there is one in America.
As if Davis' first quote about White wasn't completely lacking in self-awareness, Davis said, via Passan , "I hate to talk too much [expletive] on him because he's not a bad person. He's just different than me. I truly love snowboarding. It's all about the shred, bruh. It's not about celebrity and corporate interests.
It's about the looooove, man. I'm paraphrasing, of course. But that's what Davis sounds like, which is great and noble and wonderful for the sport if he wasn't competing at the Olympics.
Davis is at the biggest competition in the history of the world, and he has the temerity to call out another rider on his team for caring too much about success. Here's how your tax bracket will change in A top psychologist says there's only one way to become the best in your field — but not everyone agrees. Looking for the next 'big thing'? Cathie Wood knows where to find it. Buffett is betting big on his favorite company.
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